Join architect, International Associate AIA, and lead product specialist Luis Ruiz for a visual journey through how interior design ideas are communicated to clients, from hand-rendered perspectives and sample boards to CAD plans, photorealistic renderings, VR walkthroughs, and today’s AI-powered tools. You’ll see how each shift has changed the designer–client conversation while the core challenge has stayed the same: helping people clearly envision spaces that don’t yet exist.

Drawing on his architectural background and years supporting interior designers worldwide with design technology, Ruiz will connect historical methods, current platforms, and emerging tech to reveal what’s been gained, what’s been lost, and what may come next for your practice.

Please note the webinar time is in Eastern Time, view time in your timezone here.

 

Attendees will:

  • Trace how interior designers have communicated spatial concepts, materials, and design intent to clients across four eras — from hand-crafted to AI-augmented — and how each stage shaped the client relationship.

  • Compare today’s visualization options, including real-time rendering, VR, AR, and AI-powered tools, so you can match capabilities, cost, and accessibility to different project types and client expectations.

     

  • Explore emerging technologies such as digital twins, metaverse environments, haptic interfaces, and generative AI.

     

  • Discuss how new technologies may reshape client communication for interior designers in the years ahead.

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